Daytona Beach, FL — March 6, 2026 — Mainstream country artist Austin Tolliver will officially release his new single, “Black Sheep,” during a live rooftop event at The Roof in Daytona Beach on March 6 at 3:00 PM. The single, produced by Clayton Sturgeon, is being released by Kingmaker Music through Empire and marks Tolliver’s first project since signing with William Moseley and The Moseley Group.
The event takes place during Daytona Bike Week 2026, one of the largest motorcycle rallies in the world, drawing hundreds of thousands of visitors to Daytona Beach each year. By aligning the “Black Sheep” release with Bike Week, Tolliver positions the single inside one of Florida’s biggest annual cultural events.
Austin Tolliver Builds on Gold Certification Momentum
Austin Tolliver enters this release cycle following a recent Gold certification, with industry indicators pointing toward Platinum status in the near future. His streaming growth, touring reach, and expanding national audience have solidified his standing in the modern country music market.
“Black Sheep” continues that trajectory, combining commercial-ready production with the authenticity that has defined his catalog. The record reflects the confidence of an artist operating at scale, with strategic distribution backing from Empire and campaign direction under The Moseley Group.
Daytona Beach Release Party at The Roof
The release party will take place at The Roof, located at 1200 Main St Bridge in Daytona Beach, Florida. Positioned directly above the Main Street entertainment district and overlooking the Atlantic coastline, the venue provides a panoramic setting in the center of Bike Week activity.
Daytona Bike Week transforms the city into a high-traffic destination featuring live music, motorcycle showcases, nightlife events, and tourism activity. Rooftop venues like The Roof become premium gathering points during the rally, offering elevated views of the energy below.
Tolliver chose Daytona Beach intentionally. As a member of the local community, he wanted the first live performance of “Black Sheep” to take place close to home. The decision reflects both loyalty to the area and recognition of Daytona’s growing influence as a live music destination.
“Black Sheep” — Produced by Clayton Sturgeon
Produced by Clayton Sturgeon, “Black Sheep” blends contemporary country production with Tolliver’s established vocal style and storytelling approach. The track is structured for radio rotation, streaming performance, and high-impact live shows.
“This is about delivering something that feels real and powerful,” Tolliver said ahead of the event. “Daytona has always supported me, so it made sense to bring this moment here first.”
The single represents the first official release under his new management alignment with William Moseley. The Moseley Group now oversees Tolliver’s strategic direction as preparations continue for a forthcoming full-length studio album.
Media and Coverage
Industry presence is expected at the rooftop event, including Knight News Network editor Jessica Ray. Coverage will extend across affiliated digital media outlets, further amplifying the Daytona Beach release.
For continued updates on Austin Tolliver, country music releases, and Daytona Beach entertainment news, readers can follow coverage at https://thelatoday.com.
Event Details
Austin Tolliver “Black Sheep” Release Party
March 6, 2026
3:00 PM
The Roof
1200 Main St Bridge
Daytona Beach, FL 32118
“Black Sheep” will be available worldwide on all major streaming platforms on March 6, distributed by Kingmaker Music through Empire. With a Gold-certified foundation and Platinum within reach, Austin Tolliver’s Daytona Beach release during Bike Week positions the single at the intersection of country music momentum and one of Florida’s largest live events.
